MGT502 Assessment Brief 2 Digital Resource Analysis

MGT502 Assessment Brief 2 Digital Resource Analysis
ASSESSMENT BRIEF
Subject Code and Name MGT502 Business Communication
Assessment Assignment 2 – Proposal and Report
Individual/Group Individual
Length Proposal – 1000 words
Report – 2000 words
Learning Outcomes This assessment addresses the following subject learning
outcomes:
a) Demonstrate academic skills appropriate to the level
of study
b) Demonstrate research skills and referencing
appropriate to the level of study
c) Critically analyse texts and/or multi-modal material in
a business context
d) Identify and apply effective communication methods
within a business and academic environment
e) Evaluate the use and importance of technology in
presenting business communication
Submission Proposal – by 23:59 (Sydney time) Friday of Module 4
Report – by 23:59 (Sydney time) Friday of Module 5
Weighting Proposal – 20%
Report – 30%
Total Marks Proposal – 20 marks
Report – 30 marks
Context:
Tertiary students are expected to demonstrate research skills and the ability to critically analyse the
value of research sources in a business style report. This assessment is delivered in two parts, a
proposal and then a business report. In the first part of the assessment you must write a 1000-word
report that proposes what you will write about in your second assessment. The topic is of your
choosing and will have been designed in your response to the first assessment. In the second part of
the assessment you must write the report in no more than 2000 words.
MGT502 Assessment Brief 2 Digital Resource Analysis Page 2 of 3
Instructions:
Use the following structure for designing your proposal:
• Introduction – state the purpose of your proposal and list any assumptions or limitations
under which your proposal is to be read
• Background – use the research you conducted in assessment 1 to clarify the topic further
and state how you will apply the evidence you gathered
• Context – provide a context of the organisation that you will use in your report to
demonstrate relevance or to implement your chosen strategy
• Proposal – provide a high-level outline that shows what you are intending to include in your
report
The proposal document serves to provide you with a blueprint of the content for the report you will
write. Following the structure from module 2, write the report. It is expected that you will
demonstrate:
• A comprehensive understanding of the topic you have chosen
• Evidence of research and application of reliable and relevant evidence
• Critical analysis and the ability to develop coherent arguments
• Effective communication in the form of professional writing skills, presented in a report
format, and
• Effective referencing skills
Submission Instructions:
Submit the assignment through the submission box provided in Blackboard.
If this is a Turnitin submission box, remember you can submit the assignment as many times as you
like before the due date in order to inspect the similarity index. You should do this and then make
changes if you see where Turnitin has highlighted where citations are needed.
MGT502 Assessment Brief 2 Digital Resource Analysis Page 3 of 3
Learning Rubric: Assessment 2 – Proposal and Report
Assessment Criteria
Fail
(Unacceptable)
0-49%
Pass
(Functional)
50-64%
Credit
(Proficient)
65-74%
Distinction
(Advanced)
75 -84%
High Distinction
(Exceptional)
85-100%
Part A: Proposal Outline
50%
The proposal does not
effective show that the
writer has an
understanding of their
chosen topic and the
background.
The proposal displays an
understanding of the
selected topic but is largely
descriptive.
The proposal accurately
and succinctly displays an
understanding of the
selected topic.
The proposal accurately and
succinctly displays an
understanding of the selected
topic.
The proposal expertly and
succinctly displays an
understanding of the selected
topic.
Part A: Proposal
Structure
50%
The proposal has not
demonstrated how you
will outline the topic into a
report structure.
The proposal has
demonstrated a very basic
outline of how you will
outline your topic into a
report structure.
The proposal has
successfully
demonstrated how you
will outline the topic into
a report structure, but is
lacks some deep analysis.
The proposal has
demonstrated a wellstructured
outline on the
report topic with some further
analysis.
The proposal has successfully
and expertly demonstrated an
analysis of how the report will
be structured.
Part B: Report Writing
70%
The report is primarily
descriptive, has very little
or no business style and
the meaning is frequently
unclear. To improve you
need to demonstrate basic
business knowledge by
further research.
The report writing generally
demonstrates some
business style and
demonstrates a reasonable
ability to discuss the topic.
To improve you need to
show further research and
document evidence.
The report shows a
reasonable
understanding of
business style and
demonstrates a sound
ability to discuss the
topic. To improve you
can show further analysis
of the topic.
The report shows a high-level
of business writing style and
demonstrates a good level of
discussing the topic. Your
work is insightful and well
thought out.
The report shows skilled use of
business writing style and can
demonstrate outstanding
ability to discuss the topic.
You have shown originality of
thought and need little or no
improvement.
Part B: Report Structure
20%
Ideas and information are
not organised according to
sections expected in the
report.
The information is partly
categorised into report
sections, however this
needs improving
The information has
been structured but
would be made clearer
with better organisation.
The organisation and
formatting of information into
the report sections is very
clear and organised.
The use of sections is
thoughtful. Information is
presented in an exceptionally
clear and organised manner.
Part B: Referencing
10%
There are consistent
mistakes in using the
required referencing style.
There are some mistakes in
using the required
referencing style.
There are minimal
mistakes made in using
the required referencing
style.
There are minimal formatting
errors in using the required
referencing style.
The are not mistakes in using
the required referencing style.